{"id":19443,"date":"2026-11-12T09:25:54","date_gmt":"2026-11-12T09:25:54","guid":{"rendered":"https:\/\/truehost.com\/support\/?post_type=docs&#038;p=19443"},"modified":"2026-11-12T09:30:36","modified_gmt":"2026-11-12T09:30:36","password":"","slug":"creating-and-managing-email-campaigns-in-the-truehost-reseller-panel","status":"publish","type":"docs","link":"https:\/\/truehost.com\/support\/knowledge-base\/creating-and-managing-email-campaigns-in-the-truehost-reseller-panel\/","title":{"rendered":"How to Create and Manage Email Campaigns in the Truehost Reseller Panel"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>What are email campaigns?<\/strong><\/h2>\n\n\n\n<p>An email campaign is an email you prepare once and tell the panel when to send. The panel then sends it to the clients who match your conditions, without you sending each message by hand.<\/p>\n\n\n\n<p>Typical uses include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Welcoming new clients after registration.<\/li>\n\n\n\n<li>Sharing helpful information with new customers.<\/li>\n\n\n\n<li>Reminding clients about upcoming hosting renewals.<\/li>\n\n\n\n<li>Re-engaging customers who have stopped signing in.<\/li>\n\n\n\n<li>Announcing offers and business updates.<\/li>\n\n\n\n<li>Notifying selected clients about planned maintenance.<\/li>\n<\/ul>\n\n\n\n<p><strong>Manual email vs. automated campaign &#8211; <\/strong>A manual email goes out when you send it, to the people you pick at that moment. A campaign is a saved rule. It keeps running, and each time a client meets the condition, that client gets the message.<\/p>\n\n\n\n<p>You manage all of this inside the panel at <strong>Utilities \u2192 Email campaigns<\/strong>, so you do not need a separate email marketing service for these messages.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to access Email campaigns in the reseller panel<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Log in to your Truehost reseller panel.<\/li>\n\n\n\n<li>Open <strong>Utilities \u2192 Email campaigns<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"422\" src=\"https:\/\/truehost.com\/support\/wp-content\/uploads\/2026\/11\/image-19-1024x422.png\" alt=\"\" class=\"wp-image-19444\" srcset=\"https:\/\/truehost.com\/support\/wp-content\/uploads\/2026\/11\/image-19-1024x422.png 1024w, https:\/\/truehost.com\/support\/wp-content\/uploads\/2026\/11\/image-19-300x124.png 300w, https:\/\/truehost.com\/support\/wp-content\/uploads\/2026\/11\/image-19-768x316.png 768w, https:\/\/truehost.com\/support\/wp-content\/uploads\/2026\/11\/image-19-1536x633.png 1536w, https:\/\/truehost.com\/support\/wp-content\/uploads\/2026\/11\/image-19.png 1915w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The page lets you:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>View your existing campaigns.<\/li>\n\n\n\n<li>Create a new campaign with <strong>+ New campaign<\/strong>.<\/li>\n\n\n\n<li>Check each campaign&#8217;s status.<\/li>\n\n\n\n<li>Send an email immediately with <strong>Send an email now<\/strong>.<\/li>\n\n\n\n<li>Review a campaign&#8217;s activity.<\/li>\n<\/ul>\n\n\n\n<p>A <strong>scheduled campaign<\/strong> follows a rule and can run on its own. A <strong>one-off email<\/strong> sent with <strong>Send an email now<\/strong> goes out once, right away.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to Create a new email campaign<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Open <strong>Utilities \u2192 Email campaigns<\/strong>.<\/li>\n\n\n\n<li>Select <strong>+ New campaign<\/strong>.<\/li>\n\n\n\n<li>Complete the campaign form.<\/li>\n<\/ol>\n\n\n\n<p>Creating a welcome email sent one day after sign-up<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Name<\/strong><\/h3>\n\n\n\n<p>The <strong>Name<\/strong> is an internal label that only you see. Use something that tells you what the campaign does:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New Client Welcome<\/li>\n\n\n\n<li>Hosting Renewal Reminder<\/li>\n\n\n\n<li>Inactive Client Win-back<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Subject<\/strong><\/h3>\n\n\n\n<p>The <strong>Subject<\/strong> is what recipients see in their inbox. Make it clear and relevant to the message. A recipient should know why you are writing before they open it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Message<\/strong><\/h3>\n\n\n\n<p>The <strong>Message<\/strong> is the body of the email. A useful message:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Starts with an appropriate greeting.<\/li>\n\n\n\n<li>Explains why the client is receiving it.<\/li>\n\n\n\n<li>Gives the relevant information.<\/li>\n\n\n\n<li>Includes a clear next step where one is needed.<\/li>\n\n\n\n<li>Is easy to read.<\/li>\n\n\n\n<li>Avoids misleading promotional language.<\/li>\n<\/ul>\n\n\n\n<p>You can personalise the message with merge fields. Keep the three fields separate: the name is for you, the subject and message are for the client.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to choose when the campaign should be sent<\/strong><\/h2>\n\n\n\n<p>The <strong>When<\/strong> setting decides what makes the panel send the email.&nbsp;<\/p>\n\n\n\n<p>There are four options:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Once, at a date and time<\/strong><\/h3>\n\n\n\n<p>Use this for announcements, special offers, or planned maintenance notices. Select this option, then set the date and time.<\/p>\n\n\n\n<p><em>Example:<\/em> You are taking one server offline for maintenance on Saturday night. Create a campaign for <strong>Once, at a date and time<\/strong>, choose the <strong>Server<\/strong> filter (Step 4), and the panel emails only the clients on that server.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. A number of days after sign-up<\/strong><\/h3>\n\n\n\n<p>This sends an email a set number of days after a client registers. Enter the number in the <strong>Days<\/strong> field:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Days<\/strong><\/td><td><strong>When the email is sent<\/strong><\/td><\/tr><tr><td>0<\/td><td>On sign-up<\/td><\/tr><tr><td>1<\/td><td>One day after sign-up<\/td><\/tr><tr><td>7<\/td><td>Seven days after sign-up<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. A number of days before a service renews<\/strong><\/h3>\n\n\n\n<p>This reminds clients before a service renews. Enter the number of days in <strong>Days<\/strong>. The rule is based on each service&#8217;s <strong>renewal date<\/strong>, not on when the client registered.<\/p>\n\n\n\n<p><em>Example:<\/em> A 30-day renewal reminder. Advance notice gives clients time to plan the payment and avoid a service interruption.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. When nobody has signed in for a number of days<\/strong><\/h3>\n\n\n\n<p>This finds clients who have not signed in to their account for the number of days you enter.<\/p>\n\n\n\n<p><em>Example:<\/em> <strong>Days<\/strong> set to 90 for an inactive-client campaign. It helps you reconnect with clients who may have stopped using your services.<\/p>\n\n\n\n<p>How the panel measures &#8220;signed in&#8221; is based on its own sign-in records, so check how your panel behaves with a test before relying on it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How often campaigns run, and the sending limit<\/strong><\/h3>\n\n\n\n<p>According to the brief:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The panel checks campaign rules <strong>every hour<\/strong>.<\/li>\n\n\n\n<li>It sends <strong>up to 500 emails per campaign each hour<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p>This means an email is not always sent the minute a condition is met. It goes out on the next hourly check. If more than 500 clients qualify for one campaign, the rest wait for later hourly runs.<\/p>\n\n\n\n<p><strong>New campaigns and recent sign-ups &#8211;<\/strong> A newly created sign-up campaign may also reach clients who registered shortly before the campaign was created. The exact window is not documented, so test it and check <strong>Latest recipients<\/strong> after you activate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to select who should receive the campaign<\/strong><\/h2>\n\n\n\n<p>The \u201c<strong>Who\u201d<\/strong> section narrows the audience. Targeting matters because the same message can be useful to one group and irrelevant, or confusing, to another.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Filter<\/strong><\/td><td><strong>What it does<\/strong><\/td><td><strong>Example<\/strong><\/td><\/tr><tr><td><strong>Product<\/strong><\/td><td>Targets clients with services on the selected products<\/td><td>Send a setup guide to clients on one hosting package<\/td><\/tr><tr><td><strong>Server<\/strong><\/td><td>Targets clients whose services are on a particular server<\/td><td>Send maintenance notices for the affected server<\/td><\/tr><tr><td><strong>Service status<\/strong><\/td><td>Targets clients with services in a particular state, such as active or suspended<\/td><td>Remind only clients with active services<\/td><\/tr><tr><td><strong>Group<\/strong><\/td><td>Targets a particular client group<\/td><td>Message one customer group<\/td><\/tr><tr><td><strong>Status<\/strong><\/td><td>Filters by the client&#8217;s account status. <strong>Any except closed<\/strong> includes everyone except clients with closed accounts<\/td><td>Skip closed accounts in a win-back campaign<\/td><\/tr><tr><td><strong>Domain extension<\/strong><\/td><td>Targets clients with domains using an extension<\/td><td>Email .co.ke or .com.tr domain owners<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>If you leave a filter empty, it does not narrow the audience on that criterion. The campaign is still limited by your other filters and by the eligibility rules, such as marketing consent.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Recipient estimate<\/strong><\/h3>\n\n\n\n<p>The form shows how many clients currently match your filters. Check this number before you save or activate. If you expected 40 clients and see 4,000, a filter is wrong.<\/p>\n\n\n\n<p>Treat it as an estimate of who matches now, not a guarantee of delivery. Clients who sign up or change later can change who qualifies, and a count does not prove inbox delivery.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Understand marketing consent and email preferences<\/strong><\/h2>\n\n\n\n<p>The \u201c<strong>This is marketing\u201d<\/strong> checkbox decides whether a campaign is treated as a promotional email.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>When &#8220;This is marketing&#8221; is on:<\/strong><\/h3>\n\n\n\n<p>The email is for promotional campaigns, such as offers and win-back messages. As described in the brief:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Only clients who have agreed to receive news and offers are eligible.<\/li>\n\n\n\n<li>The email includes an <strong>Unsubscribe<\/strong> link.<\/li>\n\n\n\n<li>Clients can give consent with <strong>Email me news and offers<\/strong> at sign-up.<\/li>\n\n\n\n<li>Clients can change this later in their profile under <strong>News and offers by email<\/strong>.<\/li>\n\n\n\n<li>Their choice appears in the <strong>Marketing email<\/strong> field on their client record.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>When &#8220;This is marketing&#8221; is off<\/strong><\/h3>\n\n\n\n<p>Leave it off only for service-related messages that clients need, such as a renewal notice or onboarding information. Do not turn it off to get around consent. A discount email is promotional even if you send it through the same screen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Legal and data protection<\/strong><\/h3>\n\n\n\n<p>Respect the data protection and electronic marketing rules that apply to you. If you operate in Kenya, that includes the Data Protection Act, 2019. This guide is not legal advice, so ask a qualified adviser about your own obligations. In practice:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Get appropriate consent before sending promotional emails.<\/li>\n\n\n\n<li>Honour unsubscribe requests.<\/li>\n\n\n\n<li>Keep client preferences up to date.<\/li>\n\n\n\n<li>Do not send unsolicited promotions.<\/li>\n<\/ul>\n\n\n\n<p><strong>The practical rule:<\/strong> a service renewal notification is not the same as an email promoting a discount or another product. Classify each campaign by what it actually does.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to merge fields to personalise campaigns<\/strong><\/h2>\n\n\n\n<p>Merge fields are placeholders. The panel replaces each one with the recipient&#8217;s own information when it builds that client&#8217;s email.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Merge field<\/strong><\/td><td><strong>Information inserted<\/strong><\/td><\/tr><tr><td>{first_name}<\/td><td>Client&#8217;s first name<\/td><\/tr><tr><td>{last_name}<\/td><td>Client&#8217;s last name<\/td><\/tr><tr><td>{full_name}<\/td><td>Client&#8217;s full name<\/td><\/tr><tr><td>{company_name}<\/td><td>Client&#8217;s company name<\/td><\/tr><tr><td>{email}<\/td><td>Client&#8217;s email address<\/td><\/tr><tr><td>{client_area_url}<\/td><td>Link to the client area<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Renewal campaigns also support these:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Merge field<\/strong><\/td><td><strong>Information inserted<\/strong><\/td><\/tr><tr><td>{service_name}<\/td><td>Service name<\/td><\/tr><tr><td>{service_domain}<\/td><td>Associated service domain<\/td><\/tr><tr><td>{service_due_date}<\/td><td>Service renewal date<\/td><\/tr><tr><td>{service_amount}<\/td><td>Service amount<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Use the renewal fields only in campaigns where the service information exists, which means the renewal-reminder rule.<\/p>\n\n\n\n<p><strong>Example welcome message:<\/strong><\/p>\n\n\n\n<p>Hello {first_name},<\/p>\n\n\n\n<p>Welcome to {company_name}!<\/p>\n\n\n\n<p>Your account is ready. You can manage your services, view invoices and contact our support team through your client area: {client_area_url}.<\/p>\n\n\n\n<p>For a client named Amina, the panel sends &#8220;Hello Amina,&#8221; and fills in the other placeholders the same way.<\/p>\n\n\n\n<p><strong>Warning:<\/strong> a misspelled or unsupported merge field may appear in the email with its braces, for example {firstname}. Always send yourself first before you activate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to Activate and test your email campaign<\/strong><\/h2>\n\n\n\n<p>The key controls are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Switched on<\/strong> makes the campaign active.<\/li>\n\n\n\n<li><strong>Save<\/strong> stores your settings.<\/li>\n\n\n\n<li><strong>Send test to me<\/strong> sends a preview to your own inbox.<\/li>\n<\/ul>\n\n\n\n<p>Follow this order:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Review the campaign name, subject, and message.<\/li>\n\n\n\n<li>Confirm the sending condition.<\/li>\n\n\n\n<li>Review the recipient filters.<\/li>\n\n\n\n<li>Check the recipient estimate.<\/li>\n\n\n\n<li>Decide whether the campaign is promotional, and set <strong>This is marketing<\/strong>.<\/li>\n\n\n\n<li>Select <strong>Send test to me<\/strong>.<\/li>\n\n\n\n<li>Open the test email.<\/li>\n\n\n\n<li>Correct any mistakes.<\/li>\n\n\n\n<li>Tick <strong>Switched on<\/strong>.<\/li>\n\n\n\n<li>Select <strong>Save<\/strong>.<\/li>\n<\/ol>\n\n\n\n<p>A campaign that is not switched on sends nothing. A test email goes only to you. It is not the campaign being sent to real recipients, and it does not show how many clients will receive it. Testing is especially important when you use merge fields, because that is where typos show up.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Step 8: Monitor and manage existing campaigns<\/strong><\/h2>\n\n\n\n<p>Open <strong>Utilities \u2192 Email campaigns<\/strong> to see your campaigns.<\/p>\n\n\n\n<p>Email campaigns with their scheduling rules and status<\/p>\n\n\n\n<p>The list shows the campaign rule, its status, and <strong>Last run<\/strong>.<\/p>\n\n\n\n<p>The statuses are:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Status<\/strong><\/td><td><strong>Meaning<\/strong><\/td><\/tr><tr><td><strong>On<\/strong><\/td><td>The campaign is enabled and runs when its conditions are met<\/td><\/tr><tr><td><strong>Off<\/strong><\/td><td>The campaign is disabled and sends nothing<\/td><\/tr><tr><td><strong>Finished<\/strong><\/td><td>A one-off campaign that has completed its single run<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Open a campaign to see <strong>Latest recipients<\/strong>. This helps you confirm the campaign is running as expected, for example, that a welcome email reached recent sign-ups. A recipient list shows who the panel processed. It does not prove the email reached the inbox unless the panel states delivery confirmation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Send a one-off email immediately<\/strong><\/h2>\n\n\n\n<p>Not every message needs a schedule. Select <strong>Send an email now<\/strong> to open the mass email form and send a message straight away. Unlike a campaign, it is not a saved rule and does not repeat.<\/p>\n\n\n\n<p>Use it for something urgent, such as an immediate business announcement to a selected group of clients. The exact fields and recipient options on that form were not available to verify, so check the form in your panel and use it the same way you would check a campaign&#8217;s <strong>Who<\/strong> section and estimate.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Troubleshoot common campaign problems<\/strong><\/h2>\n\n\n\n<p>Campaigns depend on working outgoing email settings. If emails are not leaving the panel at all, follow your outgoing email setup guide instead of changing the campaign.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Problem<\/strong><\/td><td><strong>What to check<\/strong><\/td><td><strong>Recommended solution<\/strong><\/td><\/tr><tr><td>Nobody received the campaign<\/td><td><strong>Switched on<\/strong> status, recipient estimate, outgoing email configuration<\/td><td>Confirm the campaign is on and that outgoing email works<\/td><\/tr><tr><td>Fewer recipients than expected<\/td><td>Recipient filters and marketing consent<\/td><td>Review each filter in <strong>Who<\/strong>, and check clients&#8217; marketing preferences<\/td><\/tr><tr><td>Campaign does not send immediately<\/td><td>The rule and the hourly check<\/td><td>Confirm the rule is met and wait for the next hourly run<\/td><\/tr><tr><td>Older clients receive a welcome email<\/td><td>Campaign creation date and recent sign-ups<\/td><td>Recent sign-ups around the creation time may qualify. The exact window is not documented, so check <strong>Latest recipients<\/strong><\/td><\/tr><tr><td>Merge fields show with braces<\/td><td>Spelling and campaign type<\/td><td>Compare against the field tables in Step 6, and use renewal fields only in renewal campaigns<\/td><\/tr><tr><td>A promotional email reaches fewer clients<\/td><td>Marketing email preferences<\/td><td>Only clients who agreed to news and offers receive marketing campaigns<\/td><\/tr><tr><td>A one-off campaign shows <strong>Finished<\/strong><\/td><td>Campaign schedule<\/td><td>This is expected after a one-time campaign has run<\/td><\/tr><tr><td>Campaign is not sending while switched off<\/td><td><strong>Switched on<\/strong><\/td><td>Tick <strong>Switched on<\/strong> and select <strong>Save<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Practical email campaign ideas<\/strong><\/h2>\n\n\n\n<p>Use these as starting points and adapt them to your business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Campaign 1: Welcome new clients<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Name:<\/strong> New Client Welcome<\/li>\n\n\n\n<li><strong>When:<\/strong> A number of days after sign-up<\/li>\n\n\n\n<li><strong>Days:<\/strong> 1<\/li>\n\n\n\n<li><strong>Who:<\/strong> Everyone<\/li>\n\n\n\n<li><strong>This is marketing:<\/strong> Off. It is an onboarding message, not a promotion.<\/li>\n<\/ul>\n\n\n\n<p>Hello {first_name},<\/p>\n\n\n\n<p>Welcome to {company_name}!<\/p>\n\n\n\n<p>Thank you for choosing us. Your account is ready, and you can use your client area to manage your services, view invoices and access important account information.<\/p>\n\n\n\n<p>If you need assistance, our support team is available to help.<\/p>\n\n\n\n<p>Get started by visiting {client_area_url}.<\/p>\n\n\n\n<p>We look forward to serving you.<\/p>\n\n\n\n<p>Sending it a day after sign-up helps new customers get familiar with your services once they have settled in.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Campaign 2: Service renewal reminder<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Name:<\/strong> Upcoming Service Renewal<\/li>\n\n\n\n<li><strong>When:<\/strong> A number of days before a service renews<\/li>\n\n\n\n<li><strong>Days:<\/strong> 30<\/li>\n\n\n\n<li><strong>Who:<\/strong> Service status set to active services<\/li>\n\n\n\n<li><strong>This is marketing:<\/strong> Off, as long as the message is strictly a service reminder.<\/li>\n<\/ul>\n\n\n\n<p>Hello {first_name},<\/p>\n\n\n\n<p>This is a reminder that your {service_name} service is approaching its renewal date.<\/p>\n\n\n\n<p>Service: {service_domain}<\/p>\n\n\n\n<p>Renewal date: {service_due_date}<\/p>\n\n\n\n<p>Renewal amount: {service_amount}<\/p>\n\n\n\n<p>Please review your account and make the necessary payment before the due date to avoid service interruption.<\/p>\n\n\n\n<p>Thank you for choosing {company_name}.<\/p>\n\n\n\n<p>Early reminders give clients time to pay. Check that the renewal date and amount in the panel are correct, because the email repeats them to the client.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Campaign 3: Re-engage inactive clients<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Name:<\/strong> Inactive Client Win-back<\/li>\n\n\n\n<li><strong>When:<\/strong> When nobody has signed in for a number of days<\/li>\n\n\n\n<li><strong>Days:<\/strong> 90<\/li>\n\n\n\n<li><strong>Who:<\/strong> Status set to <strong>Any except closed<\/strong><\/li>\n\n\n\n<li><strong>This is marketing:<\/strong> On.<\/li>\n<\/ul>\n\n\n\n<p>Hello {first_name},<\/p>\n\n\n\n<p>We noticed that you haven&#8217;t visited your {company_name} account in a while.<\/p>\n\n\n\n<p>We would love to help you get the most out of your services. Sign in to review your account, check your services or get in touch with our support team if you need assistance.<\/p>\n\n\n\n<p>Visit your client area: {client_area_url}<\/p>\n\n\n\n<p>We hope to hear from you soon.<\/p>\n\n\n\n<p>This one is treated as marketing because it aims to bring customers back. Only clients who have agreed to marketing emails will receive it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Frequently asked questions<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>What are email campaigns in the Truehost Reseller Panel?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>They are saved emails that the panel sends automatically, on a date or when a client meets a condition. You find them at <strong>Utilities \u2192 Email campaigns<\/strong>.<\/p>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li><strong>How do I create an email campaign?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Open <strong>Utilities \u2192 Email campaigns<\/strong>, select <strong>+ New campaign<\/strong>, complete the form, test it and switch it on.<\/p>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li><strong>Can I schedule emails after client registration?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Yes. Choose <strong>A number of days after sign-up<\/strong> and set <strong>Days<\/strong>. Use 0 for the day of sign-up.<\/p>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li><strong>Can I automatically remind clients about renewals?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Yes. Choose <strong>A number of days before a service renews<\/strong>, for example 30 days.<\/p>\n\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li><strong>How do I send emails to inactive clients?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Choose <strong>When nobody has signed in for a number of days<\/strong>, for example 90, and mark the campaign as marketing if it promotes your services.<\/p>\n\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li><strong>What does the &#8220;This is marketing&#8221; option do?<\/strong><\/li>\n<\/ol>\n\n\n\n<p>&nbsp;It treats the campaign as promotional. Only clients who agreed to news and offers are eligible, and the email includes an <strong>Unsubscribe<\/strong> link.<\/p>\n\n\n\n<ol start=\"7\" class=\"wp-block-list\">\n<li><strong>Can I personalise campaign emails?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Yes, with merge fields such as {first_name} and {client_area_url}. Renewal campaigns support extra service fields.<\/p>\n\n\n\n<ol start=\"8\" class=\"wp-block-list\">\n<li><strong>How often does the panel check scheduled campaigns?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Every hour, according to the brief, so emails may go out on the next check rather than at the exact minute.<\/p>\n\n\n\n<ol start=\"9\" class=\"wp-block-list\">\n<li><strong>How can I see who received a campaign?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Open the campaign and check <strong>Latest recipients<\/strong>.<\/p>\n\n\n\n<ol start=\"10\" class=\"wp-block-list\">\n<li><strong>Can I send an email immediately instead of scheduling it?<\/strong>\u00a0<\/li>\n<\/ol>\n\n\n\n<p>Yes. Use <strong>Send an email now<\/strong> to open the mass email form.<\/p>\n\n\n\n<ol start=\"11\" class=\"wp-block-list\">\n<li><strong>Create your first welcome email<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Open <strong>Utilities \u2192 Email campaigns<\/strong>, select <strong>+ New campaign<\/strong>, and create a welcome email for new sign-ups: <strong>A number of days after sign-up<\/strong>, <strong>Days<\/strong> set to 1. Send yourself a test, then tick <strong>Switched on<\/strong> and select <strong>Save<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What are email campaigns? An email campaign is an email you prepare once and tell the panel when to send. The panel then sends it to the clients who match your conditions, without you sending each message by hand. Typical uses include: Manual email vs. automated campaign &#8211; A manual email goes out when you [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_eb_attr":"","_exactmetrics_skip_tracking":false,"footnotes":""},"doc_category":[2152],"doc_tag":[],"class_list":["post-19443","docs","type-docs","status-publish","hentry","doc_category-truehost-reseller-panel"],"year_month":"2026-11","word_count":2566,"total_views":0,"reactions":{"happy":0,"normal":0,"sad":0},"author_info":{"name":"Faith Chelangat","author_nicename":"faithc","author_url":"https:\/\/truehost.com\/support\/author\/faithc\/"},"doc_category_info":[{"term_name":"Truehost Reseller Panel","term_url":"https:\/\/truehost.com\/support\/docs-category\/guides\/truehost-reseller-panel\/"}],"doc_tag_info":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Create and Manage Email Campaigns in the Truehost Reseller Panel -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/truehost.com\/support\/knowledge-base\/creating-and-managing-email-campaigns-in-the-truehost-reseller-panel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create and Manage Email Campaigns in the Truehost Reseller Panel -\" \/>\n<meta property=\"og:description\" content=\"What are email campaigns? 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